what is &
he soft strand stars set
soft hair starts here with this nourishing shampoo, conditioner + mask routine.
who it’s for
medium to thick hair types seeking nourishment.
why it’s special
real results backed by clinical proof + infused with our signature superfruit. this 3-piece system includes:
- full size! normcore signature shampoo + conditioner: a nourishing wash duo that gets hair clean, soft + 7x more conditioned.
- travel size! soulfood nourishing mask: a rich, nutrient-packed mask for next-level softness + 11.4x more moisture.
clinically proven when used as a system.
clinically proven, after 1 use.
clinically tested results
normcore shampoo + conditioner:
- leaves hair 7x more conditioned.
- coconut acid – provides excellent lathering + conditioning.
- 94% agree normcore signature shampoo gently cleanses hair without stripping moisture.
clinically proven when using shampoo + conditioner together as a system. based on a consumer at-home test of 51 participants.
soulfood nourishing mask:
- 11.4x more moisturized hair
- 91% more manageability
clinically proven, after one use.
how to use
for cant-stop-touching-it softness:
1. massage shampoo into wet hair to gently cleanse + nourish. rinse.
2. smooth conditioner from mid-lengths to ends to hydrate + soften. rinse.
3. apply mask from roots to ends + wait 5-7 minutes to deeply condition. rinse.
safety information:
avoid contact with eyes.
ingredients
key
ingredients
- jojoba seed oil: helps to moisturize + soften hair.
- coconut acid: helps to lather + condition.
- shea butter: rich in vitamins, minerals + fatty acids.
- sea buckthorn: our signature superfruit thats loaded with vitamin C, A, fatty acid omega 7 + antioxidants making it the ultimate holy grail for your hair + skin.
full
ingredients
normcore signature shampoo:
water/eau/aqua, sodium cocoyl isethionate, glycol stearate, cocamidopropyl hydroxysultaine, cocamidoproylamine oxide, coconut acid, glycerin, cocamidopropyl betaine, cocamidopropyl dimethylamine, sodium isethionate, hippophae rhammnoides (sea buckthorn/argousier) fruit extract, phenoxyethanol, peg-150 distearate, caprylyl glycol, guar hydroxypropyltrimonium chloride, polyquaternium-7, ethylhexylglycerin, hexylene glycol, dimethylamidopropylamine, citric acid, sodium chloride, fragrance/parfum
normcore signature conditioner:
water/eau/aqua, cetearyl alcohol, behentrimonium chloride, fragrance/parfum, glycerin, butyrospermum parkii (shea/karite) butter, hippophae rhamnoides (sea buckthorn/argousier) fruit extract, silicone quaternium-8, trideceth-10, capryloyl glycerin/sebacic acid copolymer, diheptyl succinate, isopropyl alcohol, cocamide mipa, polyquaternium-37, caprylyl glycol, propylene glycol dicaprylate/dicaprate, ethylhexylglycerin, hexylene glycol, ppg-1 trideceth-6, citric acid, sodium hydroxide, phenoxyethanol, butylphenyl methylpropional, limonene, hydroxycitronellal, hydroxyisohexyl 3-cyclohexene carboxaldehyde, citronellol antistatic agent/agent antistatique.
soulfood nourishing hair mask:
water/eau/aqua, cetyl alcohol, cetearyl alcohol, simmondsia chinensis (jojoba) seed oil, panthenol, behentrimonium chloride, dimethicone, propylene glycol, hippophae rhamnoides (sea buckthorn/argousier) seed oil, phenoxyethanol, cetrimonium chloride, isopropyl alcohol, fragrance/parfum, ascorbic acid, citric acid, butylphenyl methylpropional, limonene, hydroxycitronellal, hydroxyisohexyl 3-cyclohexene carboxaldehyde.
please be aware that ingredient lists may change or vary from time to time. to confirm that an amika product is suitable for your personal use, please reference the list of
ingredients
that is included on your product packaging.
s
sustainability + impact











