Privacy Policy

Last Updated: July 4, 2024

We value your privacy and are committed to protecting your personal information. This Privacy Policy complies with global data protection regulations, including Google Ads privacy requirements, and explains how we collect, use, share, and safeguard your information when you visit or make a purchase from our website.

By accessing and using our website, you expressly consent to the data collection and usage practices described in this Privacy Policy. If you do not agree with this policy, please do not use our services.

1. Information We Collect

When you visit our site, interact with our services, or make a purchase, we may collect and store the following categories of personal and non-personal information, in compliance with Google Ads data policies.

Personal Information You Provide Voluntarily

Full legal name
Contact email address
Billing and shipping address
Payment information (processed and encrypted securely by third-party payment providers; we do not store full credit card details)
Order details, purchase records, and service request history

Automatically Collected Information

When you browse our website, we and our authorized advertising and analytics partners (including Google) may automatically collect non-identifiable and technical data.

Device IP address and geographic location (general region only)
Browser type, device model, operating system, and screen resolution
Website pages visited, dwell time, click behavior, and navigation path
Referring website, advertising source, and campaign entry channel
Website interaction data and preference settings

This information is used to analyze website traffic, optimize advertising delivery, improve user experience, and maintain website operational stability, complying with Google Ads advertising data specifications.

2. How We Use Your Information (Including Google Ads)

We use your collected information for the following legitimate business and service purposes, including advertising-related data processing:

Process, confirm, fulfill, and track customer orders and after-sales services
Communicate with you regarding order updates, customer support inquiries, service notifications
Deliver targeted promotional content, product updates, and marketing communications (you may opt out permanently at any time)
Optimize website functions, product experience, and service quality based on user behavior data
Prevent fraudulent transactions, malicious attacks, and ensure website data security
Comply with national and international legal obligations and regulatory requirements
Deliver, optimize, and evaluate Google Ads advertising campaigns, including audience targeting, ad performance analysis, and conversion tracking

3. Sharing Your Information

We strictly adhere to the principle: we do not sell, rent, or trade your personal identifiable information to any third parties for commercial purposes.

We may share your information only with trusted third-party service providers necessary for business operation and Google Ads service implementation, who are bound by strict data confidentiality agreements.

Secure third-party payment processors
Logistics and shipping carriers (USPS, UPS, FedEx, etc.) for order delivery
Website hosting, server, and technical maintenance providers
Analytics and advertising service providers (including Google) for website statistics and ad conversion tracking
Email marketing and customer message delivery service providers

All third-party partners are required to protect user data in accordance with industry standards and legal regulations, and are prohibited from using your information for any unauthorized purposes.

4. Cookies & Tracking Technologies (Google Ads)

We use cookies, web beacons, pixel tracking, and similar tracking technologies (including Google Ads conversion pixels and Google Analytics tracking tools) to collect user browsing behavior data.

Remember user browsing preferences
Analyze website traffic, user behavior, and page usage data
Track Google Ads campaign conversions, optimize advertising delivery effects, and reduce invalid ad exposure
Improve website operation efficiency and user experience

You can freely disable or clear cookies through your browser settings at any time. Please note that disabling partial cookies may cause individual website functions to be abnormal, but will not affect basic browsing rights. We fully comply with Google Ads cookie policy and global user data protection regulations.

5. Email & Marketing Communications

If you voluntarily subscribe to our mailing list or leave contact information, we may send you product updates, preferential activities, and brand promotional emails. You may unsubscribe by clicking the unsubscribe link at the bottom of any marketing email, with no additional conditions or fees.

Transactional service emails (including order confirmations, shipping updates, after-sales processing notifications, and customer service replies) are necessary for order execution and cannot be unsubscribed.

6. Data Security Protection

We implement strict administrative, technical, and physical security measures to protect your personal information from unauthorized access, disclosure, modification, and destruction. Our website adopts encrypted transmission technology and secure server storage to protect user data security.

No internet data transmission method is 100% secure. We will always adopt commercial-grade security technologies and management mechanisms to maximize the safety of your personal data, and strictly comply with Google data security specifications.

7. User Privacy Rights

In accordance with CCPA, GDPR, and other global data protection regulations, all users worldwide have the following privacy rights:

The right to access: Request details of the personal data we hold about you
The right to correction: Modify inaccurate or incomplete personal information
The right to deletion: Request us to delete your personal data (subject to legal exceptions)
The right to opt-out: Refuse to accept targeted marketing and advertising tracking
The right to data portability: Obtain your personal data in a readable, portable format

To exercise any of your privacy rights, please contact our official customer support email: support@amikabeauty.com. We will respond to your legitimate request within 30 working days.

8. Children's Privacy Protection

Our website and related services are oriented to adult users over the age of 13. We do not knowingly collect, store, or use personal information of minors under 13 years old.

If you find that we have accidentally collected minor personal information, please contact us immediately. We will completely delete the relevant data within the shortest time in accordance with legal requirements.

9. Third-Party Links

Our website may contain hyperlinks to third-party independent websites for user convenience. We have no control over the privacy policies and content of third-party platforms.

We strongly recommend that you check the independent privacy policy of the third-party website before providing personal information. We shall not be liable for any data security risks caused by third-party websites.

10. Policy Updates & Contact

We reserve the right to update and revise this Privacy Policy irregularly to adapt to business adjustments, technical upgrades, and legal regulatory changes (including Google Ads policy updates).

All revised contents will be published on this page, and the latest update date will be modified synchronously. The updated policy will take effect immediately after publication. Your continued use of the website constitutes recognition of the latest privacy policy terms.

If you have any questions, suggestions, or disputes about this Privacy Policy, please contact us via support@amikabeauty.com

Thank you for your trust and support! We will always protect your personal privacy and data security.